Wellspring Attribution

Wellspring has really helped us unpack the dissonance we've been feeling between biased in-platform metrics and what's really influencing customer acquisition. It's helped us make better decisions on how we market on digital ad platforms, giving us clearer insight into what's working than ever before. It's also helped us to think beyond these digital ad channels, giving us a place to better compar...

There are a lot of different ways to track attribution but there's one that's been the most reliable and that's our post purchase survey. And there is literally no better app to understand this information than Wellspring. By connecting to Meta, Google & Tik Tok, you can get a clear understanding of your ad spend across channels in real time. While it doesn't / can't dive into channel specific p...

Attribution, Solved: Wellspring Cracks the Code. Wellspring Attribution has completely revolutionized how we measure ROAS at ParksProject.us. As someone deeply entrenched in eCommerce and growth marketing, I’ve struggled with the unreliability and noise that come with non-user-reported data. Other attribution models often fall short in truly capturing incremental value, leaving us questioning the...

This application provided us with invaluable insights into the true impact of paid advertising on Facebook/Instagram/ Google. Helped us move away from relying solely on overstated ROAS figures from advertising platforms has been a significant improvement. We also appreciate the user-friendly interface, particularly the quick and intuitive dashboard.

Great app! Finally one place that shows everything I need in one clear place. Highly recommend and well worth the price.

Love this tool! We were using a standard post purchase survey and having to do a lot of manual work to calculate the implied CAC, ROAS, etc. Wellspring makes it so easy to integrate with your digital channels & pull spend so this data is all in one place & compare to your platform's reporting.

This app gave us incredible insight into how much paid Facebook/Instagram was actually driving vs paid Google, and gave us confidence in results as we started spending on TikTok. We're very glad to have broken away from using massively over-reported ROAS numbers from ad platforms. We love the UX too, dashboard is quick and intuitive.