Nabu: Meta & Facebook Pixel
Meets our highest standards for performance, design, and integration. Learn moreOpens in new window
- Pricing
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Free to install. Free trial available.
- Popular with stores like yours
- Based in United States
- Rating
- 4.9 (123)
- Developer
- AdNabu Global, Inc.
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Multiple Meta pixels and Instagram pixels, with Meta server tracking via the Meta Conversions API
Manual pixel code misses sales and breaks when themes change. Nabu installs your Facebook pixel and Instagram pixels in 1 click, with no theme edits. The Meta Conversions API sends server events past iOS 14 limits, Meta pixel deduplication counts each order once and advanced matching improves Meta event matching. Add Meta upsell tracking, set your Meta purchase value, use Meta audience sync and see your Meta conversion funnel. Run multiple Meta pixels, each with its own Facebook Conversions API.
- Meta server tracking through the Facebook Conversions API, beyond iOS 14 limits
- Multiple Meta pixels, Facebook pixels and Instagram pixels, with no theme edits
- Meta pixel deduplication counts each order once, plus better Meta event matching
- Meta upsell tracking, plus a Meta purchase value with or without shipping & tax
- Meta audience sync keeps your Meta audiences up to date for retargeting
- Popular with stores like yours
- Based in United States
Languages
English, German, Chinese (Simplified), Spanish, French, Italian, Japanese, Dutch, Portuguese (Brazil), Swedish, Finnish, Polish, Danish, Korean, Turkish, Norwegian (Bokmål), Czech, Thai, Portuguese (Portugal), and Chinese (Traditional)
Works with
- Checkout
- Shopify Admin
- Facebook Ads
- Facebook API
- Instagram Ads
- Meta Ads
Categories
Targeting
Campaign management
Customer behavior
Marketing and sales
Pricing
Choose the plan that best fits your business.
Explorer
Free to install
Free for up to 10 orders per month. $6.99/month for more than 10 orders.
Features
- Up to 1 Pixels
- Basic Events Tracking
- Basic Analytics
- Tax / Shipping Settings
- 1 conversion API
- Standard support
- Pixel Target Settings
- UTM parameters setting
Advanced
$8.99 / month
or $89.99/year and save 17%
Features
- Up to 5 Pixels
- 5 cAPI Integration
- Advanced Events Tracking
- Advanced Analytics
- Tax/ Shipping Settings
- Post-Purchase Tracking
- Visitor Consent Tracking
- UTM parameters setting
7-day free trial
Plus
$19.99 / month
or $199.99/year and save 17%
Features
- Unlimited Pixels and cAPI
- Lookalike & Custom Audience Builder
- Advanced Analytics & Events Tracking
- UTM parameters setting
- Tax/ Shipping Settings
- Visitor Consent & Post-Purchase Tracking
- Content ID Parameters
- 24/7 Priority Support
7-day free trial
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.
Reviews (123)
What merchants think
This is generated by Shopify Magic. It's shown when an app has 100+ reviews and at least a 4.0 overall rating.
This is generated by Shopify Magic. It's shown when an app has 100+ reviews and at least a 4.0 overall rating.
Feedback submitted
Merchants say this app is easy to set up, even for non‑technical teams, and quickly fixes Meta/Facebook tracking issues like missing events, duplicate purchases, and catalog problems. They highlight accurate tracking via Pixel and Conversions API, clearer ad performance data, and smoother daily operations. Support is frequently described as fast, friendly, and expert, often resolving issues live via chat or same‑day calls.
Excellent app and even better support! We had a duplicate Purchase event issue, and the Nabu team patiently worked with us until it was fully resolved. Pixel and Conversions API tracking now work accurately. Highly recommended for any Shopify store running Meta ads.
One of the worst app I have ever seen with such 5 star reviews. I think these guys paid for their reviews. This app cannot even track page view, view content, add to cart events properly. The Event Match Quality score is very low in Meta Events Manager. When contacted their support, they say it is normal behavior.
After weeks of back and fourth with Meta + Shopify trying to fix pixel data this app fixed all errors with the help from their support team within an hour. Night and Day service in my opinion. Would recommend
Support
App support provided by AdNabu Global, Inc..
Resources
Developer
Launched
February 27, 2024
Data access
This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .
View customer data:
Sensitive data, device and activity data
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Sensitive data
Name, email address, phone number, physical address
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Device and activity data
Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
View staff and contributor data:
Store owner
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Store owner
Name, email address, phone number, physical address
View and edit store data:
Customers, products, orders, store analytics, Online Store, Shopify admin
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View customers
Browsing behavior
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View products
Products, collections
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View orders
All order history for the last 60 days
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Edit store analytics
Web pixels
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View Online Store
Theme
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View Shopify admin
Privacy settings
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